The Hopp Stop

Nice to see some hard numbers on revenue (I guess I could have looked this up myself, since there are publicly listed ski companies, but oh well), especially after talking to a ski patrolman who works at Squaw. He had very specific ideas on how to improve Squaw's operations (such as lift ticket pricing reductions to drive greater ticket sales). Seems like he was on the right track to focus on that area, as lift tickets represent the majority of revenues.